![]() ![]() ![]() An agent is a conversational representation of a brand. It provides the same functionality as the Business Communications API, but is a faster and more convenient way to get started.Īdditionally, after the quickstart, you’ll have configured a webhook and created your first Business Messages agent. Additionally, you’ll have access to the Business Communications Developer Console, which is a web-based tool for creating and managing business experiences on the Business Messages platform. The Business Communications API is an API for creating and managing business experiences for the Business Messages platform while the Business Messages API is an API for sending and receiving messages to and from users on behalf of a business. Once you’ve worked your way through the quickstart, you’ll have registered a Google Cloud Project and that project will have two APIs enabled, the Business Communications API and Business Messages API. You can also get up and running quickly by following our quickstart guide. To get started with Business Messages, you can register as a development partner on our developer website. Business Messages supports rich conversational features like suggested replies, suggested actions, rich cards, carousels, and images so that you can create complex and feature-rich conversational experiences to support a wide range of customer user journeys. In this simple example, Bridgepoint Runners represents a local business, but Business Messages also works for web-based businesses. In the conversation, the business can automatically answer my questions using AI-powered bots as well as live agents.Įxample of Business Messages chat entry point for Bridgepoint Runners Since Bridgepoint Runners is enabled for Business Messages, I also see a Chat button, which when tapped opens a conversation with Bridgepoint Runners. In this article, I’ll give a brief overview of Business Messages, how to get started developing with the platform, and then walkthrough how to set up an AI-powered conversion using the Bot-in-a-Box feature.īusiness Messages is a mobile conversational channel that combines entry points from Google Maps, Search, and brand websites to create rich, asynchronous messaging experiences.Īs shown in the example image below, I’ve searched “Bridgepoint Runners” and the results point me to a local Bridgepoint Runners store, which contains buttons to call, get directions, or go to their website. Meanwhile the business can leverage real life agents when needed. ![]() Developers of Business Messages can leverage tools like Dialogflow to create AI-powered conversational experiences, where customers can chat with lifelike virtual agents that understand, interact, and talk in natural ways. Google’s Business Messages let customers message a business directly from Google Search, Google Maps, and any brand-managed property. Posted by Sean Falconer, Staff Developer Relations Engineer Sean Falconer ![]()
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